Knowledge Base

Here’s 5 reasons why your agency needs Google Tag Manager. Does your agency offer any of the following services? If so, then you know how crucial having comprehensive, accurate, and relevant data is to performing these activities. How do you get that kind of data? Google Tag Manager. Here are 5 reasons why your agency …

5 Reasons Why Your Agency Needs Google Tag Manager Read More »

Does your client’s website allow users to create accounts? Do you want to track these account creations using Google Tag Manager? Here’s how to do it, using the referrer variable: When you’re done, book a free call with us to set up conversion tracking on all your clients’ ad platforms. Most websites have a “/account/register” …

How to Track Account Creations Using Google Tag Manager Read More »

If your clients advertise on Facebook/Meta, you can use Google Tag Manager to set up conversion tracking and see how well your campaigns are performing. You can set this up in under 10 minutes, without getting a developer involved, by using this tutorial.  If you’re still having issues after completing this setup, visit https://databyboats.com/ to …

Facebook Conversion Tracking Using Google Tag Manager Read More »

It’s both safe and easy to copy Google Tag Manager tags into other containers. Let’s say you have five clients, and a list of events you want to track for each of them. Their websites are all different. They all operate in different industries. They all have their own Google Tag Manager containers. You only …

How to Copy Google Tag Manager Tags Into Other Containers Read More »

Tracking link clicks is an easy way to see how well your clients’ websites are performing. What You Can Track with the “Just Links” Trigger We typically use the “Just Links” trigger to track actions such as: You can set these 4 tags up in under 10 minutes. Let’s get started. If you still need …

4 Ways to Track Link Clicks in Google Tag Manager Read More »

Let’s say you just set up a GA4 property for a client. You want to start tracking and reporting on metrics like: You need to install GA4 on your client’s website before you can start collecting all that data. Here’s how to install GA4 tracking using Google Tag Manager, in 3 quick steps: When you’re …

How to Install GA4 Using Google Tag Manager in 3 Steps Read More »

Setting up Google Ads Conversion Tracking is crucial for any advertising agency to effectively run ads. Setting up conversion tracking in Google Ads helps: You can use Google Tag Manager to set this up. Where do you start? Watch our Google Ads Conversion Tracking For Advertising Agencies video below or follow along through this post! …

Google Ads Conversion Tracking for Advertising Agencies Read More »